Solutions / External communication

Video engagement for external communication

Profesionalize external communication to boost your brand global positioning.

Find out why external communication is better with Watchity’s video engagement platform

Unlike other video tools, Watchity’s professional production, brand customization, live streaming and audience participation features will allow you to create better content and events to reinforce your communication.

Brand reputation

Professional appearance with your brand always present throughout the entire viewer experience.

Reach your audience

You will get your content to reach many more people in the most appropriate channels.

Involve the viewer

You will ensure your target audience attends your events and actively participates.

Types of events you can create with Watchity for external communication

With Watchity’s versatility, you will be able to create a continuous schedule of live events and on-demand content in the formats and channels best suited to your goals and audiences.

Watchity’s key features for external communication

Watchity offers all the features and characteristics you need to integrate professional video into the daily work of your communications department.

Live studio screenshot

Easily produce professional-looking webinars, interviews, press conferences and many other types of live content. Easily add one or more speakers with their webcam using the guest room. Share presentations or capture the screen for speakers to show any application or content. Dynamically generate scenes.

You can also connect your production software by RTMP if you have already solved the realization.

Customize the content by adding graphic elements according to your brand (backgrounds, logos, banners and more).

Integrate the broadcast on your website by using Watchity’s player embed code and offer your audience a viewing experience like that of the big streaming platforms.

Thanks to the integrated CDN service, Watchity takes care of scalability for large volumes of viewers, muli-device support and access from other countries.

Protect your confidential events with security measures, such as encrypted content, closed guest list access, password control, CDN-level blocking, etc.

Broadcast your content to external audiences on all your social media accounts simultaneously and with in one click by using the multistream feature.

Connect Twitter, Facebook, Instagram, LinkedIn or Youtube with Watchity’s native integrations. Stream to Instagram, TikTok, Twitch and many other destinations via RTMP.

Watchity automatically records all your event for you to immediately reuse all the recorded content, generate new content from the recording and give a second life to your events.

Quickly create frame-accurate cuts from live events with the clipping tool and generate mp4 video clips without waiting for the event to end. Or recover the recording after the event is over to generate clips at that time.

Share the clips on your social media accounts in one click to generate notoriety or publish them on your website with the embed code.

Manage and publish all types of media content such as videos, podcasts or images with the video CMS. Upload files, convert formats, add metadata, sort them into collections and get the embed code.

You can also use video hosting to centralize all content and resources used by your team members so that everyone knows where to look for them and how to use them in their productions.

With the video analytics tools you will obtain detailed information about audience’s behavior during your events.

Discover information such as the evolution of number of viewers during each session, countries of origin and devices used. Find out how on-demand videos are consumed.

Examples of use of video engagement in external communication

Thanks to Watchity’s wide range of features and its ease of use, video will become a strategic pillar of your external communication plan.

Thought leadership

Create webinars, interviews, events and more to become such an industry leader.

  • Webinars
  • Podcasts and interviews
  • Q&A sessions

Corporate events

Organize virtual or hybrid corporate events to increase awareness and enhance your brand image.

  • Conferences
  • Congresses
  • Shareholder meetings

Press conferences

Broadcast your press conferences online to reach more audiences and achieve greater efficiency.

  • Annual results
  • Launches
  • Crisis management

Case study

Generalitat de catalunya

Generalitat de Catalunya

The Generalitat de Catalunya enhances the reach of social media with live broadcasts and clipping, and shares content with the media.

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